Being on camera can be a nerve-racking experience for many. This video details some common issues and mistakes interviewees have and how to overcome them. Preparation is key but it’s important not to be over prepared, don’t script out what you’re going to say word by word. Instead focus on some key touch points to […]
Artificial intelligence (AI) can be used to help produce video content in a number of ways. Here are a few examples: These are a few examples of how AI can be used to help produce video content, but the technology is advancing rapidly, so more use cases are likely to appear in the future. With […]
There are a number of different platforms and channels that can be used to distribute videos. Here are a few examples: It’s important to note that the best distribution channels for a video will depend on the type of video, the target audience, and the goals of the video. It’s also recommended to use a […]
Video is an effective marketing tool because it offers a number of advantages over traditional forms of marketing such as text and images. Here are a few reasons why video is effective: In summary, video is effective in marketing because it’s engaging, evokes emotion, conveys information quickly, shareable, helps with SEO, cost-effective, accessible and easy […]
Coming up with video content ideas can be challenging, but there are a number of strategies that can help to generate ideas. Here are a few tips: By using these strategies, you can generate a wide variety of video content ideas that will resonate with your audience and help you achieve your marketing goals.
Preparing for an on-camera interview is important to ensure that you come across as confident, knowledgeable, and professional. Here are some tips to help you prepare: By following these tips, you can feel more confident and prepared for your on-camera interview, and be able to communicate your message effectively.
We’re often asked during the set up of a video production why we need so many lights, here’s why… Lighting is an essential element of any video production and can greatly impact the overall look and feel of a video. Here are a few reasons why lighting is important for video creators: In summary, lighting […]
Launching a new product can be a daunting task and to really make it successful launch requires a lot of creative process. Here are 5 video ideas to help you launch your new product or service. In summary, Product Overview, Product Demonstration, Unboxing and Setup, Customer Testimonial and Comparison videos are must-have videos for a […]
Have you ever thought of a great idea for a video but wonder how to bring it to life? Well here’s a short process of the very starting steps of how to get your video made starting with the script. Writing a script is a process that involves several steps and requires creativity, organization and […]
Video is an effective marketing tool that can help businesses connect with their audience and promote their products or services. Here are five videos that every business should consider creating: It’s important to note that the type of videos a business needs will vary depending on their industry, target market, and goals. It’s important to […]