Being on camera can be a nerve-racking experience for many. This video details some common issues and mistakes interviewees have and how to overcome them. Preparation is key but it’s important not to be over prepared, don’t script out what you’re going to say word by word. Instead focus on some key touch points to […]
Artificial intelligence (AI) can be used to help produce video content in a number of ways. Here are a few examples: These are a few examples of how AI can be used to help produce video content, but the technology is advancing rapidly, so more use cases are likely to appear in the future. With […]
There are a number of different platforms and channels that can be used to distribute videos. Here are a few examples: It’s important to note that the best distribution channels for a video will depend on the type of video, the target audience, and the goals of the video. It’s also recommended to use a […]
Video is an effective marketing tool because it offers a number of advantages over traditional forms of marketing such as text and images. Here are a few reasons why video is effective: In summary, video is effective in marketing because it’s engaging, evokes emotion, conveys information quickly, shareable, helps with SEO, cost-effective, accessible and easy […]
Coming up with video content ideas can be challenging, but there are a number of strategies that can help to generate ideas. Here are a few tips: By using these strategies, you can generate a wide variety of video content ideas that will resonate with your audience and help you achieve your marketing goals.
We’re often asked during the set up of a video production why we need so many lights, here’s why… Lighting is an essential element of any video production and can greatly impact the overall look and feel of a video. Here are a few reasons why lighting is important for video creators: In summary, lighting […]
Launching a new product can be a daunting task and to really make it successful launch requires a lot of creative process. Here are 5 video ideas to help you launch your new product or service. In summary, Product Overview, Product Demonstration, Unboxing and Setup, Customer Testimonial and Comparison videos are must-have videos for a […]
Video is an effective marketing tool that can help businesses connect with their audience and promote their products or services. Here are five videos that every business should consider creating: It’s important to note that the type of videos a business needs will vary depending on their industry, target market, and goals. It’s important to […]
The cost of a 30-second video can vary greatly depending on a number of factors such as the type of video, the complexity of the production, the location of the shoot, and the level of experience of the production team. For a basic animation or motion graphics video, the cost can range from a few […]
Drones, also known as unmanned aerial vehicles (UAVs), are becoming increasingly popular in video production as they can capture unique footage from angles and perspectives that are difficult or impossible to achieve with traditional cameras. Here are four things that drones are great for in videos: Aerial footage: Drones are great for capturing aerial footage […]